About

 

WHO

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It is a data intermediary in Portugal for the management of digital and technological businesses, digital platforms  undergoing expansion / internationalization.

The Company Kypséli Data eXperience is a company whose trade name is KIPSELI DATA EXPERIENCE.

Kipseli Data Experience works with Data Brokerage, whose main objective is to compile data from digital data sources, monitor users on the internet and commercialize the information generated through the intelligence service on the internet, duly segmented and organized to integrate the governance systems that support the decision of the managers who buy these assets. It must support the digital transformation of business processes, including the provision of specialized consulting services in the design of services and solutions, service design in IoT, management technologies, information governance, management optimization, diagnosis and decision-making model , R&D&I, business strategy and modeling, BPO and Big-data services.

BUSINESS MODEL:

Modelo de  Multiservice platform and network membership system (recurring revenue from commission on services provided by third parties).

Positioning Strategy: Establishment of a membership system to the Kipseli Network, as a way of providing more specialized consultancy services (Change Management, Innovation Management, Portfolio and Project Management, Knowledge Management, Risk Management, Asset Management , Diagnostics, BSC, RFI/RFP (information request and proposal), R&D+I (Research, Development = Innovation), Technological Road Map (Technological evolution roadmap), Information Master Plan, Data Analysis and its structures, Restructuring Organizational, Systematization and Design of Services, Solutions (Automated Information Systems), Network Management, Training (Workshops, Technological Discussion Chambers, Community of Practice of Technological Standards and Norms), Business Expansion and use of BPO-Business technologies Processes Outsourcing (outsourcing of the operation of digital businesses and services on the Internet).

CONCEPT:

The idea of the Kipseli concept is associated with the creation of a communication channel, whose objective is to establish a network of technological/digital businesses aimed at scaling the business and carrying out its territorial expansion (presence), in an assertive way.

Think outside the box:  climb fast and safely!

BrandScale = Brand + Squale

KIPSELI NETWORK

Formed as part of a connection strategy for the expansion of technology businesses. It is a Multiservice platform with the purpose of engaging, scaling and promoting business in technological internationalization projects, in an assertive manner, guided by intelligence data.

The network's operation is centered on orchestrating Portfolio Management: Promotion, pre-launching of products/services and achieving the best deals, based on data from key performance indicators monitored in the network in view of the needs of our customers.

Accelerates the maturity gain of strategic management in face of the operational challenges of Cost, Risks and Performance, enabling the management of the life cycle of products, the pricing model and Innovation, among other specific actions focused on results. It has an exclusive assertive communication channel suitable for the market, with translation of website content.

It is an informal network of companies with diverse skills to support the needs of customers to expand or internationalize their portfolios of digital products/services. 

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Positioning is presented to the market as the best user journey, whose KIPSELI brand is the basis of “attractiveness” (connecting, facilitating intelligence to experience new experiences) for collective positioning and engagement.  To this end, we identify the synergies that make it possible to go further and conquer new markets from a single vision in an exclusive channel for global positioning.  

This channel is exclusive and works as a digital showcase with information on the  branding associated with the brand to be positioned, on the performance of the projects (managed by Kipseli) in real time with the allocation of portfolio capacities , which together are featured on a georeferenced map of the Kipseli Network. 

 

The highlight is the establishment of the Kipseli Network Affiliation System, as a way of providing more specialized consulting services, in its backend and orchestrated via  network.

This will continually strengthen the branding of the Kipseli brand, as well as the exchange of information and business between the relationship networks, and will motivate actors to expand the cooperative culture, including open innovation in cooperative projects._cc781905-5cde-3194-bb3b- 136bad5cf58d_

The Kipseli Network promotes the success of experiences in its relationship channel and with that,  develops the collective intelligence of the network in seeking new markets. constituting a competitive  differential.  

 

The data and information managed in accordance with the European data protection law, are transmitted in a secure and anomalized way (without user identification), with protection classification, privacy of the same and guaranteed by privacy contract.

 

As channel benefits, we can add value by strengthening branding, a culture of open innovation, collective intelligence and risk mitigation.

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The Kipseli Network intermediates transnational technological businesses, monitors their effective performance through Project Management integrated with corporate execution teams, in addition to promoting the success of experiences in its relationship channel. 

 

This channel is exclusive and works as a digital showcase with information on the briefing /  branding associated with the brand to be positioned, on the performance of the projects (managed by Kipseli) in real time with the allocation of capabilities of the portfolios, which together are highlighted in a georeferenced map of the Kipseli Network. 

 

The data and information managed in accordance with the European data protection law, are transmitted in a secure and anomalized way (without user identification), with protection classification, privacy of the same and guaranteed by privacy contract.

 

As channel benefits, we can add value by strengthening branding, a culture of open innovation, collective intelligence and risk mitigation.

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THE BUSINESS MODEL IS GUIDED ON THE MULTI-SERVICES PLATFORM WITH THE MEMBERSHIP SYSTEM, purposes: promoting business portfolios, engaging for transformation and scaling the most mature digital business models.

 

The promotion of the portfolios will be supported by procurement service packs, made up of specialized consultants, based on a prior diagnosis. The launch proposal consists of a georeferenced mapping of the portfolios with informative content on the level of performance in the network and key indicators of service and engagement, in addition to the volume of business established by its strategic roadmap. These results will be disclosed on social networks and events scheduled by Kipseli's communication plan, in the territories covered, between Brazil and Portugal.

 

To this end, relational marketing will be used, so that the companies in the network enjoy creating value oriented towards their end user, in a broader perspective, in addition to economic exchanges in the value creation chains, favoring reciprocity between the players, through of experiences based on trust and commitment, as well as a long-term life cycle in environments of extreme uncertainty, which in itself is a great competitive advantage. 

 

The storytelling of each promoter/business will be maintained continuously, in order to guarantee reliability and testimonials. The businesses that obtain the best performance during the operation will be highlighted monthly.

 

Our differential is the philosophy of collectively seeking the same objectives in a single connection channel, whose benefits go beyond optimizing the use of resources and creating a collective intelligence to compete in new markets, as well as the way of thinking and acting (metanoia ) promoted to the new mindsets that experience will generate during the development of management maturity with our services and use of data intelligence.

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We believe that this is the way for companies to be able to safely experience the best business opportunities collectively and that it will be an exclusive channel for our customers to find the best technological/digital products and services during their transformation process. . This journey will help companies adapt more quickly to the knowledge society, where individuals are increasingly connected and eager for new experiences that promote their quality of life.

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Software

Kipseli has established programs to expand the living, learning and training environment. These programs aim to train the actors involved in preparing for change or during this process. This program is organized with the development of a living environment, such as workshops, webinars, technological discussion chambers and community of practices.

 

The themes involved are: Sustainability, Energy, Female Entrepreneurship, Services in Smart Cities, Impact Entrepreneurship, Open Innovation, Disruption and Impact of New Technologies.

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Why the Kipseli Network?

Because   still lacks a single channel for the Information and Communication Technologies area to promote the exchange of business with qualified information for more assertive decisions and experiences to expand or internationalize these types of business in terms of target market.  

 

In addition, there is no culture of cooperative action for the exercise of international commercial practices in the field of global relationship marketing for end-to-end activities (eg, from the demand to put a platform to test the local market, with validation and establishment of local sales channels and/or its production / operation).

 

To do so, we base the concept on the scientific model of bee behavior to guide actions along the network.

link:https://www.facebook.com/ScienceNaturePage/videos/1310476245751297/UzpfSTY5MzUwNDU5NDExNTEzNToxMzgyODMzODMxODQ4ODcx/

 

https://www.sciencealert.com/bee-colony-decision-making-matches-human-brain-psychophysics-laws

 

Creative economic activities have become a precious attribute for strengthening the corporate image and are revolutionizing the way of working with the positioning of Winning Brands.

By associating the company's brand with cultural initiatives that connect directly with its reference public, a structured and associative mental process is triggered, capable of seducing everyone's attention in each experience.

 

Therefore, a new cognitive movement* is created in the impacted individual, which associates the lived experience with the identity of the promoting brand.

*Cognition involves diverse factors such as thought, language, perception, memory, reasoning, etc., which are part of intellectual development.

 

We specialize in connecting different projects and companies interested in developing a “brand experience”.

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Kipseli Data eXperience Framework

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Positioning is presented to the market as the best user journey for DX (Digital Transformation). The  set of competencies are orchestrated and bundled through the  specialized consultancies  for the Expansion and Internationalization of Digital Businesses,_cc1539-75c39-819-75c -bb3b-136bad5cf58d_ for the development of services and market intelligence. 

Kipseli intermediates transnational technological businesses, monitors their effective performance through Project Management integrated with corporate execution teams, amplifying management maturity.

 

The framework is made up of specialized consultancies in Change Management, Innovation Management, Portfolio and Project Management, Knowledge Management, Risk Management, Asset Management, Diagnostics, BSC, RFI/RFP (information request and proposal), R&D+I (Research, Development+Innovation), Technological RoadMap (Technological evolution roadmap), Information Master Plan, Data Analysis and its structures, Organizational Restructuring, Systematization and Service Design, Solutions (Automated information systems), Management of Networks across the board, Training (Workshops, Technological Discussion Boards, Community of Practices on Standards and Technological Norms), Business Expansion and use of BPO-Business Processes Outsourcing technologies (outsourcing of digital business operations and specialized services on the internet ).